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The secret is not WHAT you sell, but HOW you sell

Is your business positioned to sell effectively? Find out by taking this quick 2-minute assessment!

Novation Selling 

12 Week Personalized Business Development Program

• Attract new customers
• Close more sales with less stress
• Improve the effectiveness of your prospecting
• Shorten your selling cycle
• Increase your closing percentages
• Disqualify non-buyers early in the sales cycle
• Reduce discounting in competitive situations
• Develop trust and credibility in the first few minutes
• Sell with integrity and respect
• Improve the accuracy of your forecasting

... and much more

Speak to Ron about this
business development program now!
336-689-2287

Who Should Attend?

Sales Reps - Account Managers - Sales Managers - Support Reps - Telesales and Telemarketing Reps - Marketing Managers - Product Managers - CEOs, Presidents, VPs, and Directors of Sales and Marketing.

What's Included?

• Over 16 hours of dynamic and compelling training
• Reinforcement and proficiency training for 12 weeks
• A comprehensive Personal Sales Profile
• The Novation Selling Field Book
• Coach on call

Check out our calendar for all workshop dates.     

Call Ron today! 336-689-2287

What's the Investment?

$2,500.00 per attendee for 12 weeks of training, coaching, and reinforcement.

Novation Selling Workshop

"Invisible" Selling

Stop wasting time sending literature that isn't read, preparing proposals that can't win and doing hours of free consulting.

• You may look like a "slick salesman" more than you realize.
• Learn why 20% of sales people make 80% of the sales.
• Discover the tricks employed by savvy buyers and how to avoid getting trapped.

• It's a battle of the plans - the buyer has a plan. Do you?
• Why so many sales pitches leave your prospects cold - and what to do instead.

Call Today! 336-689-2287

Understanding Buyers’ Styles

• Learn how to build credibility and trust quickly.
• Know exactly what to listen for in the prospect's initial reactions and how to respond.
• Discover a low-key way to seize the initiative and take leadership of the sales process.
• Earn your toughest prospect's respect from the first minute.
• Learn More

Uncovering Their Problems, Issues and Concerns

• Determine questions to uncover your prospect's personal hot buttons.
• Learn how to tell third party stories that draw your prospects in and get them to open up.
• Grab their interest, even if they say they aren't interested.
• Conquer prospects' reluctance to talk about their business issues.
• Get prospects to see your products and/or services as a solution to their business problems, not just a commodity.
• Learn More

Shorten Your Sales Cycle by Being in Control

• Design a series of questions to keep the call flowing smoothly.
• Learn how to use 'mini-contracts' to ensure that you stay in control of the process every step of the way.
• Find out how to measure customers' commitment to advance the sales cycle.
• Determine the right way to uncover the true decision process and to get access to decision makers.
• Learn how to drive consensus in complex, multiple decision makers.
• Uncover how to say "NO" and keep the deal alive.
• Establish fail-safe way to make your forecast accurate and reliable.
• Your manager told you what to do - talk less, listen more, stay in control, get commitment - we'll show you how to do it.
• Learn More

Speak to Ron now! 336-689-2287

How to Keep Customers from Squeezing You

• Uncover a prospect's likelihood of defecting to the competition.
• Learn techniques to avoid feature-to-feature combat and to make your prospect see your solution as a custom fit.
• Know if you're being used to get a better deal with someone else.
• Learn More

When and How to Talk about Money

• Why sales people leave money on the table
• How to find out who really controls the purse strings
• How to train your mind to see that price is rarely the real issue
• When you come across common negotiating ploys used by trained buyers and how to counter them
• Learn More

Register for this training today! 336-689-2287

How to Handle The Toughest Sales Situations

• Learn new responses to the most common objections and put-offs
• Discover effective tactics to handle even the most unpleasant prospects
• Know when 'No' means 'Maybe'
• Find out how  to get the attention of prospects who won't call you back
• Uncover what to do when deals get stuck, and you're missing your forecast
• Establish how to regain control of a sales call that's not going well
• Learn More

Pitfalls of Product Knowledge

• Why what you know can hurt you
• How to use product knowledge effectively
• When to use product knowledge
• Learn More

Role Play and Review

• Apply the new tactics you've learned and hone them to your products and services.
• Get suggestions for optimizing your tactics.

Call Ron now for a free consultation! 336-689-2287

Do the Unexpected - Get a Different Response

• Break old habits and make new ones that are sure to pay off.
• Create verbal tactics to reverse roles and get your prospect convincing you.
• Learn why questions are the answer, and answers aren't.
• Determine how to firm up any agreement you will reach with your prospect.
• Learn More

Prospecting Techniques to Fill Your Pipeline

• Realize how to “dial for dollars” quickly and effectively.
• Stabilize your pipeline – keep it consistent.
• Discover how  to set priorities and save time.
• Learn to get buyers interested, even when they say they aren't.
• Develop your own optimized first call dialog.
• Follow up on new leads without being put off.
• Make contacts without a cold call - higher payoff approaches.
• Create your own 'Sales Readiness Pain/Gain Toolkit.'
• Learn More

Call Ron now to discuss how YOU can increase your sales without spending another penny on marketing or advertising!

Find out if YOUR business is positioned to sell effectively!

We are so confident of the value of this training that we will refund 100% of your money at the end of the second  session if you are not satisfied for any reason at all … NO QUESTIONS ASKED.